LEANSCAPER · FUNNEL

How far do signups get?

Signed up, onboarded, used it, paying, daily habit. By segment, and week by week for new signups.

Signed up
7,886
live accounts, all time
Onboarded
4,972
63% of signups
Used it, last 4 weeks
735
15% of onboarded
Paying for the product
214
4% of onboarded
Daily habit
94
2% of onboarded

The ladder same five steps, four populations

Each bar is a share of that population's signups; the small print is the conversion from the step above. Used it and daily habit are the four complete weeks ending 2026-09-14.

All accounts · 7,886 signed up

Signed up7,886
100.0% of signups
Onboarded4,972
63.0% of signups · 63% of previous
Used it, last 4 weeks735
9.3% of signups · 15% of previous
Paying for the product214
2.7% of signups · 29% of previous
Daily habit94
1.2% of signups · 44% of previous
Hit the paywall: 280 · of them paying now: 200 (71%)

Accelerator · 344 signed up

Signed up344
100.0% of signups
Onboarded344
100.0% of signups · 100% of previous
Used it, last 4 weeks269
78.2% of signups · 78% of previous
Paying for the product181
52.6% of signups · 67% of previous
Daily habit89
25.9% of signups · 49% of previous
Hit the paywall: 201 · of them paying now: 168 (84%)

Existing self-serve · 6,984 signed up

Signed up6,984
100.0% of signups
Onboarded4,347
62.2% of signups · 62% of previous
Used it, last 4 weeks365
5.2% of signups · 8% of previous
Paying for the product32
0.5% of signups · 9% of previous
Daily habit5
0.1% of signups · 16% of previous
Hit the paywall: 78 · of them paying now: 31 (40%)

New self-serve (since Jul 22) · 558 signed up

Signed up558
100.0% of signups
Onboarded281
50.4% of signups · 50% of previous
Used it, last 4 weeks101
18.1% of signups · 36% of previous
Paying for the product1
0.2% of signups · 1% of previous
Daily habit0
0.0% of signups · 0% of previous
Hit the paywall: 1 · of them paying now: 1 (100%)

New signups, week by week self-serve signups since the paid-plan launch

Where each week's signups are today. Onboarded and paying are shares of that week's signups. Small cohorts; read the shape.

Signup weekSigned upOnboardedUsed it, last 4 wksActive week of 09-14PayingDaily habitHit the wall
2026-07-209143 (47%)3 (3%)10 (0%)00
2026-07-274221 (50%)4 (10%)10 (0%)00
2026-08-037244 (61%)2 (3%)10 (0%)00
2026-08-109747 (48%)5 (5%)10 (0%)00
2026-08-176435 (55%)27 (42%)20 (0%)00
2026-08-245925 (42%)23 (39%)10 (0%)00
2026-08-315723 (40%)21 (37%)21 (2%)01
2026-09-073211 (34%)3 (9%)30 (0%)00
2026-09-143014 (47%)13 (43%)130 (0%)00
2026-09-214528 (62%)0 (0%)00 (0%)00
Confidential — Internal

Base: live canonical accounts (not test, deleted, merged or LeanScaper-named). Onboarded is the counted company (ANALYTICS.COMPANY_BASE). Used it and daily habit come from WEEKLY_ACTIVE over the four complete non-holiday weeks ending 2026-09-14. Paying is a paid product tier (CANONICAL_BILLING); hit the wall is any exhausted grant (CREDIT_WALL). Drill-downs at their own URLs: onboarding, per person · the paywall, per account · adoption, per account.