LEANSCAPER · ONBOARDING

Onboarding funnel, org by org

How far new organizations get through onboarding, and how many complete it — built to line up 1:1 with the product's own funnel.

New orgs
155
since the Jul 22 launch
Complete onboarding
48%
75 of 155
Reached Deploy
75
final onboarding step
Never used the app
25
admin never logged in

The funnel, org by org 48% complete onboarding

Each bar is the share of new orgs that reached the stage; the chip above each bar is stage-to-stage conversion. Org-level: a stage counts once per account whose admin reached it. Mirrors the product's onboarding funnel.

New orgs
↓ 100%
155 · 100%
Welcome
↓ 84% · −25
130 · 84%
Profile
↓ 72% · −37
93 · 60%
Pressure
↓ 99% · −1
92 · 59%
Reveal
↓ 82% · −17
75 · 48%
Deploy
↓ 100%
75 · 48%
Completed
↓ 100%
75 · 48%

Cohorts by signup week

New orgs by signup week (ISO Mon–Sun). Recent weeks are still maturing as orgs invite and activate.

Signup weekNew orgsStarted funnelCompleted
Jul 20 week9381 · 87%43 · 46%
Jul 27 week4332 · 74%21 · 49%
Aug 3 week1917 · 89%11 · 58%
Confidential — Internal

Definition. Org-admin flow: welcome → profile → pressure → reveal → deploy → completed. A stage counts once per account whose admin reached it; the denominator is every real new org (test / internal / merged orgs excluded). Reconciliation: matches the product's onboarding dashboard once the cohort window is aligned — the product view starts the Jul 27 week; this includes the Jul 22 launch week. Small residual is canonical org dedup. Built nightly from the product event stream (ANALYTICS.ONBOARDING_USER). Median-time tiles are not in this version.